Unveiling the hidden treasures of behavioral data [OnDemand]


Unlock the secrets of customer sentiments.


Understanding the nuances of rage clicks and site abandonments can be the key to unlocking hidden revenue streams.

By identifying these subtle cues, you can pinpoint areas for improvement and turn them into profit-driving strategies.

Catch the replay of our live session and delve into the secrets of spotting these indicators, harnessing their power to propel your business forward.

Key takeaways:

  • Product development and strategy: Discover how behavioral data insights can be your compass, guiding you toward product innovations and strategic moves that resonate with your audience.
  • Industry insights: Ever wonder how frustration signals like rage clicks differ across different sectors? Explore the fascinating variations and see where your organization stands.
  • Real-world impact: Learn from the best. Top companies are leveraging these insights to not only boost loyalty but also to skyrocket their ROI. Find out how they're turning data into action.


Meet your expert host:

Charles Addai-Appiah Senior Regional VP, EMEA at Fullstory Charles focuses on crafting DX data strategies and collaborates with industry giants such as Pinnacle Pet Group, Rank Group, DAZN, Addison Lee, and Financial Times.

His prior experience includes growing the Optimizely UK team from 5 employees and leading the gaming division at Sensor Tower.

Meet your expert host:

Dr. Diane Leung Head of Product at Pinnacle Pet Group Diane has over half a decade of experience working in product and experimentation, particularly within the Insurance sector. She holds a PhD in Psychology from University College London and is committed to delivering products that are driven by data and customer insights.