Product-Led Growth

The world’s most innovative companies didn’t get where they are by making assumptions about what products or features to build. They used data to guide their decision-making process and to grasp what their users truly wanted and needed - before they ever started building....

Your ultimate guide to PLG strategy from understanding your customers to creating your product roadmap. Dig in to find some great templates to help you improve your PLG strategy!...

During our Chief Product Officer Summit, Christine Tran, Senior Director of Product Marketing at Quantum Metric and Melissa Perri, Founder & CEO of Produx Labs, discussed how developing an Agile model can help build more customer-focused products faster....

With so many factors to consider and information available, choosing the correct strategy can be daunting, but this helpful guide to the best books for scaling a product will help product managers, directors, and executives find the best solutions to their product scaling questions....

How can you tell if an embedded analytics solution provides the flexibility and simplicity in design that you need to guide your customers through their data? There are three critical analytics design features to consider when assessing solution vendors in the market today....

Amy Lima, Founder of Diversify Design, takes us through her organic founder’s journey, from the music industry to product design, the challenges she’s faced building a path, and more....

A whopping 60% of those who use the Agile methodology have recorded an increase in profit. That is an admirable figure, and, on that note, let us dive into Agile planning, define some terms, break down how it works and finally give you a couple of its benefits....

There’s no clearly defined path to becoming a product manager, but there are some essential skills that every PM should have in order to be successful. We’ve distilled the fundamental PM skills into a simple format that’s as easy as ABC...

AI product managers must operate with some level of self-awareness and have the ability to ask the right type of questions when building AI products. We asked the experts for their answers to these critical questions....

What makes successful organizations different? They have an innate ability to scale Scrum and drive Agile transformation by evolving the way they manage projects using Agile frameworks that drive innovation and speed time to market....

It's important that every product manager has a quick, simple and collaborative way to sit down with their squad and talk through the litany of ideas and organize them in a way where you realize what's valuable, what's a feature delighter, and what's not necessary....

Hundreds of you attended the virtual stage to hear from inspirational pros on all things PLG. There was a substantial range of diverse topics on offer and plenty of key recurring themes and trends that appeared throughout the event. We’ve unpacked a selection of the top takeaways right here....

Statistically, organizations that use proven methods of managing projects can manage plans that are 2.5 times more efficient. In this blog, we’ll explore the differences between agile frameworks and methodologies and discuss the best agile frameworks and methodologies. Let’s begin....

The Deficit, Deadline & Decision matrix I’ve developed is based loosely around the ‘C’ in the CIRCLES method. The goal is to help you decide, based on your resource deficits and looming deadlines, which idea, feature or problem you and your squad should prioritize first....

Kevin McGinn, Senior PM at Skyscanner will be part of the “Data-Driven Decision Making” panel session at the Product-Led Festival. We caught up with Kevin ahead of the session, who gave us the run-down of what the panelists will be discussing and why you should attend....