Welcome to September's edition of Product-Led Post.

The leaves are starting to fall, events are underway and we’ve even had a cheeky in-person workshop…. We’re officially back to school.

As well as our in-person event with Mixpanel, we hosted our first AI for PMs Summit and now we're gearing up for the return of the Product-Led Festival, with 30+ product giants gracing our screens on October 19-21.

We hope to see you all there.

Until next time.

- Heather, Founder @ Product-Led Alliance

Product-Led Festival

The Product-Led Festival returns on October 19-21.

Hear how product heavyweights from Facebook, Amazon, Walmart, ComCast Business, American Express & more are powering growth with product.

Grab your pass

The common pitfalls preventing product managers reaching their highest potential

The common pitfalls preventing product managers reaching their highest potential

Mistakes happen. PMs are human. Trial and error are a vital part of innovation and every mistake you make is an opportunity to grow.

That being said, there are some common mistakes PMs are prone to, and focusing on avoiding these can make the road to success just a little shorter.

Makayler Bowler's here with a list of common pitfalls that can kill a product and a few ways they can be avoided.

Don't fall into the trap


The most successful customer education initiatives are powered by Intellum.

Facebook introduced the Blueprint e-learning platform for marketers in March 2015. 34 months later they celebrated 2 million users. Here’s how.

Read more

product ops is creative destruction

Product ops is creative destruction

"We need to understand the problems of our community, the outcomes they need and start making interventions to fix them." - Chris Butler.

Chris Butler, Head of Product Ops at Cognizant, shares his experiences in not only creating processes, but removing bad ones and how to ensure you are creating adaptable, meaningful processes for your team.

Let's create good processes

top takeaways from the product operations summit 2.0

Top takeaways from the Product Operations Summit 2.0

The Product Operations Summit returned bigger, better, and full of more inspirational insights on this emerging function.

We’ve narrowed down the event into some easily digestible top takeaways, but if you want to chow down on the whole thing, simply grab yourself a PLA membership and tuck in.

Relive the best bits

The Rise of the Growth PM survey

The Growth PM function is clearly more than just a buzzword. It’s an emerging discipline that’s working towards different goals, and has a very different focus.

In our upcoming report, we’ll be exploring the role from its broadest definitions to its common core, but we need your help.

Take the survey and share your insights with us - it'll only take a few minutes. 🙏🏻

Share your insights

pla membership

New this month

Exclusive content

Membership content
Lifetimes access to awesome, in-depth articles on everything from developing new metrics and leading fast innovation to growth tactics and how to outsmart product failure. All from PLG leaders from orgs like Shopify, HubSpot, The New York Times, Intercom, and more, of course.

Templates and frameworks

Templates and frameworks
From launch checklists to creating growth models to experimentation cheat sheets, as a product leader, you have a ton of processes to follow and we want to help make your life a bit easier by providing a go-to resource of templates, methodologies and frameworks.


PLG OnDemand | Product-Led Alliance
Learn from some of the world’s leading product pioneers with unlimited access to alllll our presentations. For life. Featuring orgs like Shopfy, LinkedIn, Intercom, and more.

Become a member

Future-proofing your application with advanced analytics [OnDemand]

Want to know exactly how to future-proof your product?

We reveal all in this hour-long session, available to watch OnDemand right now.


  • How to stay ahead of your competition
  • How modernizing legacy BI delivers value
  • The newest ways to leverage analytics
Remain ahead of the field

Best of the rest

Upcoming events

Have your say

  • Survey | Ones to Watch in PLG 2022
  • Survey | Rise of the Growth PM


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Partner with the Product-Led Alliance
Put yourself in front of some of the world’s most exciting product pioneers. We have packages for all needs and budgets, so whether you’re a giant with multiple offerings or a start-up with a niche solution, we have something that’ll help you meet your objectives.