Members-only Case Study "There's a ton of great content, fantastic resources, and networking" - Brendon Andrews-Warmuth The presenter who ran the course was very valuable. It was great to speak to him openly about his theory and practical knowledge of the course content. He was able to answer difficult questions about how things actually works in reality, especially in my situation....
Members-only Customer Success & Onboarding Programmatic SEO: Fueling product-led growth with automation Your potential customers are out there, searching for solutions. They might not know your product exists, but they’re Googling the features, benefits, or use cases that your product solves. Programmatic SEO allows you to tap into those search moments....
Members-only Podcasts Pioneering the future with Katya Denike Katya shares some unforgettable success stories that highlight the power and impact of women's leadership. From tackling complex challenges to driving change in her industry, her insights are not to be missed....
Members-only Product Adoption and Onboarding How to boost product and user engagement Engagement is a key indicator of customer satisfaction and loyalty. High levels of engagement typically lead to lower churn rates and higher customer lifetime value. Engaged users are more likely to become advocates for your brand, providing valuable word-of-mouth marketing....
Members-only Product Management Mastering your product launch strategy A product launch strategy is a comprehensive plan that outlines the steps necessary to introduce a new product to the market. It encompasses everything from market research and competitive analysis to marketing, sales, and distribution tactics....
Members-only Product Leadership Calculating market demand for CPOs When it comes to the demand for a specific role like a Chief Product Officer, factors such as the growth of tech companies, the importance of product development, and overall business strategies play a significant role....
Members-only Case Study "The most valuable thing from the course was the stories from the people in the room" - Ryan Lock The discussion that I found really interesting was around part of the acquisition funnel, which product-led growth (PLG) really focuses on. Product-led growth is about letting the product drive user adoption....
Members-only Podcasts Product ops: Thriving as a team of one Product professionals often find themselves isolated, facing a mountain of responsibilities solo. Graham, Antonia, and Beks dive deep into these challenges, sharing personal stories and practical advice....
Members-only eBooks Getting hired in product: Your ultimate playbook The job market is competitive, but you can stand out. Whether you're starting your career, recently laid off, or seeking a better opportunity, our Getting Hired in Product Playbook is designed to guide you every step of the way....
Members-only Customer Success & Onboarding Top customer feedback tools and tips to boost product improvement Collecting feedback is just the beginning; the real magic happens when you analyze this data to extract actionable insights. To do this effectively, start by categorizing feedback into areas such as usability, features, and performance....
Members-only Product Development The role of user design in product management User experience (UX) design focuses on crafting products that deliver significant and pertinent experiences to users. It encompasses the complete journey of obtaining and incorporating the product, covering elements such as branding, design, usability, and functionality....
Members-only Podcasts Breaking barriers with Julia Kastner We’re joined by Julia Kastner, a visionary executive known for her strategic transformation and exponential growth initiatives. Julia combines foresight and vision with ruthless prioritization and warp-speed decision-making to navigate and succeed through complexity, risk, and uncertainty....
Members-only Case Study "This course really helped me refine my knowledge of growth" - Vince Aidoo Everyone spoke about how a free trial works for them, or how freedom works for their company, and you realize there’s no one way right way of pricing for a business. Everyone was offering something different....
Members-only Product Metrics & Measurement Setting OKRs in product management We're thrilled to have Sirisha Dinavahi, Senior Product Manager at American Express Global Business Travel, sit down with John Sturino, the Senior Vice President of Product and Engineering....
Members-only Product Management Understanding data collection and infrastructure Data infrastructure is the collection of resources, systems, and processes that manage, store, and process data. It includes hardware like servers and databases, software for data management, and protocols ensuring data integrity and security....