In this episode, we’re joined by Liam Young, founder of Harper, a technology startup that helps retailers deliver in-store experiences to their online customers. Listen as Liam explores the origin of his company and the hurdles he faced during COVID-19, a tiring time for any business.
But there’s triumph despite the challenges, and Liam expands on how he pivoted from a marketplace to adding value to merchandisers and retailers as a B2B2C company during the pandemic.
Key talking points
- Liam’s career background
- How he effectively sold his product to merchants
- What’s next for Harper from a growth perspective
- His plans for expanding Harper to additional markets
- What advice he’d give to people looking to get investments in their company
- Harper’s target personas and how they influence product decisions
A little about the guest
Liam has a background in mechanical engineering, having studied in Manchester. After a terrible customer experience, he was inspired to start his company, named for its ubiquitous branding to fit all types of consumers.
His company has raised over 3 million in funding from many high-profile investors, including former CEOs, from ao.com to Jimmy Choo, the technology director of LVMH and Farfetch. He’s also onboarded big retail and luxury brands from Selfridges, Salvatore Ferragamo, and more.
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