Welcome to July's edition of Product-Led Post. Weâve been enjoying the hot weather, but not as much as the hot content weâve been dropping... đ
September may still feel a world away but it wont be long until school's in - weâre kicking off our Autumn events with the Product Operations Summit on September 9.
Feeling inspired by athletic achievement at the Olympics? Same. So, let's celebrate your achievement in product at the Product-Led Awards đ
Anyway, enough of my ramblings... get the July rundown for PLA below.
ď¸Until next time.
- Heather, Founder @ Product-Led Alliance
Product Operations Summit
The unsung heroes of product return to our virtual stage on September 9.
Join us for insights and case studies from the backbone of product at Uber, Klarna, Zapier, Shopify, Twilio and more.
Grab your passHit your dates. Every. Single. Time
"Iâm not going to sugarcoat it, shipping is really hard." - Maggie Crowley
Having said that, since she joined Drift, they've never missed a launch date.
Maggie shares the tactics she uses to ship the right thing on time, every time, including the four most relevant steps in the product process.
Never miss a dateThe most successful customer education initiatives are powered by Intellum.
Certifications drive tremendous value for learners and companies alike. In this article we explore how to leverage all types of assessments to drive product engagement and desired outcomes.
Developing a new metric
Are your pageviews actually engaged?
Storm Hurwitz has the answers as he shares his journey developing a new metric at the New York Times and shows what success really looks like.
What is engagement?Learn on the job
In the world of product management, we don't focus on learning or feedback as much as we should.
Chris Butler, Cognizant, shows how to get the best out of your product team with learning on the job.
Make learning look like workingGuiding principles for collecting feedback
Collecting customer feedback is one of those things that seems a lot simpler than it actually is.
Whether you already have a robust customer feedback program in place or are looking to build one from scratch, there are a few key fundamentals to keep in mind.
5 keys principlesGetting started with Product Ops
Gerisha Nadaraju, host of the Product Ops Podcast, sat down with Gwera Kiwana, Senior Operations Analyst at 11:FS.
She explored how she identified the need for Product Ops and how she's navigating the challenges of getting the function off the ground as a one-woman team.
Get startedNew this month
Exclusive content
- Forward-thinking with a platform product
- Scaling product discovery
Templates and frameworks
- AARRR model framework
- PLG churn rate cheat sheet
On-demand
- Driving innovation at Salesforce with design thinking
- The future of product analytics with Logi Analytics
Product-Led Awards 2021
Let's celebrate, highlight and showcase those leading the way with product-led growth.
We've got 8 awards to hand out - whether it's you, your company or your colleague, it's time to shine a light on them.
Get nominatingBest of the rest
Upcoming events
- September 9 | Product Operations Summit
- September 23 | Future proofing with advanced analytics
- Product-Led Summit | World Series
Resources
- Report | Ones to Watch in PLG 2022
Podcasts
- For the Love of Product | Sali Christeson | Argent
- For the Love of Product | Anu Varma | Path
- A CPOs view on Product Ops | Michael Akkerman | Cardlytics
Live broadcasts
- August 12 | Storytelling our customer problems | Expedia