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Every PM team thinks they’re winning by shipping custom AI tools at light speed.

Spoiler alert: You’re actually just maxing out a high-interest credit card.

We call it "context debt."

It’s what happens when your feedback is scattered, your decisions lack history, and your internal tools rot faster than you can patch them.

You aren't building an asset - you’re building a liability.

Join us and Bagel AI for a live session where we stop treating AI like a science project and start treating it like a balance sheet.

We’ll show you why buying your AI infrastructure isn't "giving up"; it’s the only way to keep your team from going context-bankrupt.

Key takeaways:

  • The defensibility flip: Why context is now a bigger "moat" than your actual features.
  • The debt trap: How messy feedback turns into high-interest roadmap debt.
  • The 2-year rot: Why most internal AI tools die by their second birthday (RIP).
  • The IKEA effect: Why "we built it ourselves" is a dangerous bias that blinds you to maintenance costs.
  • The new AI moat: How to treat your product’s context as your most valuable asset.

Painpoints we're solving:

❓ Product decisions feel confident but keep missing the mark.
✅ Centralize context and connect it to revenue, churn, and delivery

❓Internal AI tools keep breaking, drifting, or getting abandoned
✅ Treat AI as a utility to buy, not a product to maintain

❓Feedback lives everywhere and decisions live nowhere
✅ Build a single source of truth across teams

Meet your expert:


Ohad Biron - Co-Founder and CEO, Bagel AI

Ohad has spent the last two decades building in the space between revenue, product, and customers. His mission: eliminate guesswork from product decisions and help teams ship what actually matters.

Nasi Rwigema - Head of Product, The Alliance

At The Alliance, Nasi has lead initiatives to re-define professional development across 15 different sectors. His leadership philosophy is to create products that customers love, yet work for the business. He has an MBA from London Business School and a Master’s in Aeronautical Engineering.