Join these leading brands and pick PLA to achieve your business goals.
Why PM teams choose PLA to get certified
And why you should too…
| 01 | World-leading expertise |
Learn directly from the minds behind some of the world’s most successful PLG companies. Our programs deliver proven strategies and insights used to scale your products—ready for your team to apply. |
| 02 | A worldwide community |
No two teams, products, or challenges are the same. That’s why our resources are shaped by input from a vast community of product managers, ensuring diverse, practical, and adaptable insights that go beyond a single perspective. |
| 03 | Always current resources |
Stay ahead with certifications updated twice a year, and memberships refreshed monthly, ensuring you always have the latest product management knowledge and best practices at your fingertips. |
| 04 | Accredited certificates |
CPD-accredited programs endorsed by leading companies give your team credentials that advance their careers. Build confidence, demonstrate investment in their growth, and create a competitive advantage in talent retention. |
| 05 | All-in-one learning hub |
From tailored certifications and live workshops to ready-to-use templates and mentorship, we provide everything you need to upskill your team and enhance your product management capabilities—all in one place. |
| 06 | Retain top talent |
Employees stay at companies that invest in their growth. CPD-certified credentials accelerate your team's careers, demonstrating real commitment to their advancement—helping you retain top performers and attract new talent. |
Our stats
1k+
alumni
12+
certifications
80%
would recommend PLA
4.7/5
G2 rating
Our certifications
Build complete product capabilities with certifications for every career stage—Core programs establish PM fundamentals, while Advanced certifications develop specialized expertise in roadmapping, onboarding, pricing, and more.
Whether onboarding new PMs or advancing experienced managers, our CPD-certified programs give your team frameworks and credentials that drive measurable results.
“PLA is a great place to learn from product people across industries and around the world. There are almost as many ways of doing product as there are people doing product. PLA brings a bunch of those people and those perspectives together into a supportive and informative community.”
Deanna Badizadegan
Member of Technical Program Staff
“I highly recommend attending an in-person course to actively participate and engage with others interested in Growth. You can exchange tips, wisdom, and learn from each other. The instructor was excellent and brought the course to life.”
Vince Aidoo
Senior Product Manager, Growth
“It doesn't matter if you're just testing the waters in product ops or you've been in the thick of things for years - there's something in here for everyone. I can't help thinking how much smoother my journey would have been with this kind of insight from the get-go but I'm grateful to have this as part of my tool-kit now.”
Gabby Peralta
Product Operations Manager
By the end of our certifications your team will be able to…
Execute with confidence
With all the theory, real-life case studies, and practical examples/coursework under their belt, watch the speed and quality of your team’s execution skyrocket.
Enhance your PM’s impact
More knowledge = more skills = better output = better results = increased influence. Put your product team on the map in a way the rest of your org simply can’t ignore.
Speak a unified language
Ensure your entire team understands the unique language and key concepts of product management, and enhance your team’s communication.
What's included
| 01 | Content |
Whatever certification(s) you put your team through, access all the On-demand content for life, plus any future updates. Perfect for refreshing team members down the line and keeping that knowledge sharp. |
| 02 | Coursework |
We provide optional but highly recommended tasks to help your team put theory into practice and create a ready-to-use pack of materials to implement in your company. |
| 03 | Templates |
Lifetime access to tons of tried-and-tested customizable templates, designed to streamline your processes and enhance your team’s efficiency. |
| 04 | Flexibility |
Learn at your own pace with our On-demand option, or let us guide your team together with a live virtual program. |
| 05 | Support |
Get all your team’s questions answered by top product experts with regular support sessions. |
| 06 | Community |
Access to Product-Led Alliance’s alumni channel, where your team can continue networking and learning from certified peers long after the course is over. |
| 07 | Updates |
Always stay up-to-date with the latest product management knowledge with lifetime access to course content. We update our content regularly to reflect new trends and developments in the field. |
| 08 | Certification |
Upon successful completion of all exams, earn an official certificate recognized by the Continuing Professional Development (CPD), joining the likes of GitHub, Pinterest, and TikTok. |
| 09 | AI-powered |
Get personalized and actionable advice to your toughest product questions, backed by Product-Led Alliance’s entire knowledge base, using PLA-GPT. |
FAQS
Absolutely. We’ve lots of companies who choose to mix and match the certifications they sign different members of their team up to.
Just reach out to the team, and we’d be happy to discuss mix ‘n’ match pricing and rates.
If you’re buying in bulk and, for example, accounting for new hires due to start down the line, you don’t have to assign everyone a login at the same time. However, they do need be assigned a login within one year otherwise, it will be lost.
Absolutely! As well as having the seal of approval from orgs like Google, Meta, TikTok, Pinterest, and more, our Core certifications are recognized by the Continuing Professional Development (CPD).
If they fail the first time around they'll be given the option to retake the exam. If they fail the second attempt, unfortunately, it means they won’t get the certificate. However, all’s not lost – they’ll have still learned lots and they’ll be given access to the course materials for life, so they can brush up on the bits they slipped up on forevermore.
