Most conferences are focused on listening, but this one’s different.
Product-Led Festival New York is a one-day, five-track event at Convene 30 Hudson Yards on July 8.
Switch between the GTM disciplines: Product, Customer Success, Sales Enablement, RevOps, and Product Marketing, and walk away with a new understanding of GTM.
The format is interactive by design. Sessions include live teardowns, audience-voted experiments, team-based challenges, and working roundtables.
Here's who's leading the product track this year.
Preeti Kashyap, Senior Director of Product at Passport
Preeti has 18 years of experience across product management and technology, with a particular focus on building and growing product teams. At Passport, she works at the intersection of product leadership and team development.
Session: Human heat map: The debate shaping product-led growth
Attendees physically move across the room to vote on contested PLG statements. Does PLG stop working at scale? Should sales ever touch free users? Is activation a feature event or a behavioral milestone? Should product instinct ever override the data?
It's a good way to get a fast read on the assumptions in the room before the rest of the day begins.
Session: Interactive roundtables: Solving your biggest product growth challenges
Preeti also runs the midday roundtables – small-group discussions on signup friction, feature adoption, free-to-paid conversion, expansion triggers, and applying AI to onboarding and growth workflows. This format tends to be where the most practical conversations happen, small enough that people say what they actually think.

Lakshay Gosain, VP Product Management (Digital Payments) at Citi
Lakshay started his product career at JPMorgan Chase across Home Lending and Merchant Payments before moving to Citi, where he focuses on the intersection of product and payments. His background spans data analytics and digital strategy across two of the largest financial institutions in the US.
Session: The product trial: Launch under the microscope
A real product launch, examined live. The session covers what went right, what didn't land, and the decisions behind the scenes – an actual autopsy, not a sanitized success story. Lakshay walks through real trade-offs from a launch at a major financial institution.

Sanjana Arun, Senior Product Leader at eBay
Sanjana is a senior product leader at eBay with experience across marketplace and consumer product domains. Her work spans growth, retention, and the challenges of operating a product in a large two-sided marketplace.
Session: Activation flow roast: Fixing the journey from signup to "aha"
Live teardowns of real activation flows, reviewed by the room. The session covers where journeys break, what the data usually shows, and what can be fixed quickly versus what requires deeper structural work.

Lisa Kamm, Head of Product & Design at Dow Jones
Lisa leads a team of 200+ covering the B2C portfolio (Wall Street Journal, Barron's, MarketWatch) and B2B products across risk, compliance, and data at Dow Jones. She has prior experience at Google and The New York Times and is known for navigating large, complex organizations where product, engineering, and business leadership don't always naturally agree.
Session: The Product Traitors: Truth, influence & AI
In this session, attendees are split into small groups. Some argue for real product strategies; others are secretly tasked with pitching flawed or misleading ones.
The challenge is spotting which is which – and understanding how weak arguments get mistaken for strong ones in a world where AI can generate polished-sounding strategies, PRDs, and data on demand.
Test your product judgment in this hands-on session.

Penelope Madry, VP, Digital Product Management, Technology at American Express
Penelope leads product management for Global Accounts Receivable at American Express, where her team owns the capabilities behind how customers view account activity, manage billing, and update their information across web, app, and paper channels.
She's been working in financial services for 20 years, with earlier stints at Advent Software and Thomson Reuters.
Session: Product-Led Shark Tank: Selling the idea internally
Pitch a new feature to a room of "Sharks" playing the CFO, sales, customer success, and growth stakeholders – each pushing back from their own perspective. Your goal is to test whether the idea holds up to real internal scrutiny.

Calvin Shum, Vice President of Product at JPMorgan Chase & Co.
Calvin leads product for AI and ML across JPMorgan Chase's Machine Learning Center of Excellence and Chief Data Office. Before JPMorgan Chase, he ran IBM's digital transformation product strategy globally – generating $64M in MRR growth, reducing churn by 10%, and increasing cross-sells by 300%. He also co-founded an AI startup earlier in his career.
Session: Product-Led Shark Tank: Selling the idea internally
Calvin joins Penelope on the Shark Tank panel. Given his background in growth experimentation and AI product strategy, the challenges will likely land hardest on pitches with weak monetization or data stories behind them.

Maxwell Troop, Senior Director of Product Management at Pendo
Maxwell leads product management at Pendo, a product analytics and onboarding platform used by thousands of product teams. He brings a practitioner's view on instrumentation, in-app guidance, and the data behind activation and retention decisions.
Session: Interactive roundtables: Solving your biggest product growth challenges
Maxwell co-facilitates the midday roundtables alongside Preeti Kashyap. Topics cover signup friction, feature adoption, free-to-paid conversion, designing expansion triggers, and applying AI to onboarding and growth workflows.

Swathi Chandrasekaran, Director of Product at Paramount
Swathi leads product for Vantage (Paramount's convergent planning and reporting platform), Always-On Attribution, and the underlying data warehouse. Her background combines engineering and data science, and she works across US and European teams on AdTech and measurement products. She holds an MS in Management Science and Engineering from Columbia University.
Session: Product team Survivor: Building great products under constraints
Attendees split into teams, each working under a different constraint: one team communicates only asynchronously; another must follow a single decision-maker; another can't speak at all; another can break one rule during the exercise. Every team tackles the same product challenge and presents their solution at the end.
The debrief covers what the results show about communication styles, leadership structures, and how collaboration overhead actually affects product velocity and decision quality.

Adam Lifshitz, Senior Director of Product Management at Condé Nast
Adam leads product for Condé Nast's subscriptions and memberships platform – the internal system behind consumer revenue across The New Yorker, Vogue, Wired, Bon Appétit, Architectural Digest, Vanity Fair, and others. He built the platform from the ground up and has run subscription monetization experiments across some of the world's most recognized media brands.
Session: Revenue hiding in plain sight: How to find and quantify your preventable revenue loss
A session on the revenue most subscription teams are already losing and not measuring well – failed payments, poor retry logic, and billing friction. Adam walks through how to identify, quantify, and run experiments against preventable revenue loss, with the audience voting on experiment decisions at key moments before he reveals the real outcomes.

Julissa Marcenaro, Senior Director of Product Management, Cyber Security Operations at Salesforce
Julissa leads product management for Cyber Security Operations at Salesforce. Her work sits at the crossroads of product and security – an area that increasingly intersects with how enterprise products are built, governed, and sold.
Session: Product team therapy: Solving real PLG problems together
Let your deepest frustrations out. This session brings attendees' real problems to the room, and we all work through them together with Julissa’s guidance. A real think tank for your challenges, helping you consider new ideas and systems to overcome that blocker you’re facing.
This session is a testament to the power of the Product-Led Alliance community, as attendees come together to share pain points, worries, and solutions.

Don’t miss out – Join us in New York
One ticket covers all five co-located festivals running on the same day at the same venue – Product, Customer Success, Sales Enablement, RevOps, and Product Marketing. You can move freely between tracks throughout the day, which makes it the perfect event to attend as a cross-functional team.
Send your PM to the product track, your RevOps lead next door, your CS team down the hall – and compare notes over happy hour.
Group rates are available. Contact Ryan directly to sort team passes: ryan@productledalliance.com
Product-Led Festival New York takes place July 8, 2026 at Convene 30 Hudson Yards, New York.
