The State of Product Analytics report 2025

Discover the key challenges of collecting product analytics and how AI can streamline this process in your organization. Learn more....

The Fogg behavior model is a science-backed framework for understanding and creating behavior change, used to create effective product onboarding sequences and more......

Discover the secret product pros have been sleeping on – customer feedback. Including shocking statistics and five steps to ensure you make better use of feedback in your roadmap....

With an ever-increasing amount of content and conversation around the emerging product ops function, we wanted to create the perfect space to take a deep dive into the position and explore the role and responsibilities of product ops, the key skills, the evolution of the function, and more....

Struggling to balance product-led growth & sales-driven strategies? Learn 4 key tactics to align priorities & drive success in hybrid GTM models....

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As a product leader, I initially thought that building a cloud-based version of our flagship product was merely a product and technology challenge...

In this article, discover the biggest challenges in transformation, why many initiatives fail, and the strategies to embrace change....

While both strategies aim to drive business growth, they take very different paths to get there. Product-led growth relies on a self-serve, user-driven experience, while marketing-led growth depends on marketing and sales to generate and close leads....

Universal search is a feature on search engines that combines and displays images, maps, news, videos, and web pages into a single results section, usually displayed above the organic search results....

A structured framework for evaluating your launch, identifying successes, and uncovering areas for improvement....

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Your path to the C-Suite starts here If you’re serious about advancing your career in product management, you’ve probably asked yourself:...

PLG marketing is a strategy where the product itself drives user acquisition, retention, and expansion. Instead of relying on traditional outbound marketing tactics like cold outreach or expensive ad campaigns....

Before investing time and resources, ensure your product solves a real problem and has a clear audience. Define your target audience: Who is your product for? Create user personas that outline demographics, pain points, goals, and behaviors....